SCHOOL ADVERT
I created a print advert for my school's sixth form at the beginning of the year to re-introduce everyone to the cameras and using photoshop. I used a layout design with a selection of different images which I think really sold my school. I then added some text in the school colours to tie the advert all together. This was a refresher for using photoshop at the beginning of the year.
I made a beauty product advert in response to learning about Baby Dove's advertising campaign. I chose to make an advert for Sol de Janeiro spray and target a younger audience, who are the main demographic for buying this product. I made a sea using pieces of ripped blue paper and a sun to encapsulate the summery scent of the product. My slogan also reflects this, including with my hashtag, which can target a largely online audience as well.
I made a Big Issue magazine, trying to link it to the social and cultural context of the time I made it. I decided to use the upcoming movie 'Marty Supreme' for the inspiration for my front cover. I tried to link the themes of the movie to the left-wing views of the magazine, to make it more appealing to the magazines target audience. I based my front cover off the typical layout of Big Issue magazines, to make it look as realistic as possible.
NEWSPAPER CASE STUDY
We had to create a typical tabloid and broadsheet newspaper, both reporting on the same story, to highlight the differences between each newspaper. At the time, the Ed Gein story had resurfaced, so we decided to report on this, as it was quite topical at the time. We had to choose adverts and stories which would appeal to the target audience of each newspaper.
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